The Economist Group is the leading source of analysis on international business and world affairs. We deliver our information through a range of formats, from newspapers and magazines to conferences and electronic services. What ties us together is the objectivity of our opinion, the originality of our insight and our advocacy of economic and political freedom around the world.
The Digital Revenue team’s goal is to develop, deliver and grow revenues from both existing and new prospects across The Economist Group’s (TEG) entire digital product offering (display, native, mobile, programmatic, video, audio, films, apps, social & audience targeting).
As a core part of the Digital Revenue team - the Media Strategy team are tasked specifically with helping our advertisers use TEG’s digital solutions to achieve their goals by developing campaigns that increase brand awareness, achieve client KPIs and generate return on investment. The Media Strategist is the primary point of contact for the sales team in the creation of strategic, well-conceived proposals that best utilize all of the tools available in The Economist Group’s product set. The Media Strategist should work as a consultant with our sales team (and clients) to identify the best opportunities to drive performance and client success, thus driving revenue and repeat business.
How you will contribute:
The Ideal skills for this role are: